Tuesday, August 31, 2010
Monday, August 30, 2010
Sunday, August 29, 2010
Saturday, August 28, 2010
Friday, August 27, 2010
Thursday, August 26, 2010
Wednesday, August 25, 2010
EDISON, THE JACKASS
I recently suffered from a droopy fluorescent bulb in one of the many art lamps around my Professional Cartoonist Studio [PCS]. While there are worse things to suffer from at this point in my life, it was a problem nonetheless, and a potential embarrassment.
It wasn't the kind of thing I felt comfortable talking about with anybody. And anyway, who would I talk to? An electrician? A doctor? A hooker? A priest? Hell, they all charge a lot of dough.
Then, while looking at the lamp last night I had what Einstein (and only Einstein) liked to call an "Einstein moment." (Tesla liked to call it a "Tesla moment.") The solution popped into my head fully formed, I reached for a large binder clip and attached it to the lamp, all in the space of 10 seconds. It was as if I had channeled Hedy Lamarr!
My bulb was rigid* and straight as a rod. My fluorescence had regained it's tumescence.
Now I can once again interview interns in my PCS in confidence. (I have an arrangement with Miss Potter's Art College for Young Ladies, which is conveniently located down the street; in exchange for gaining valuable professional experience, the students draw The Fusco Brothers for me.)
Move over, Spencer Tracy ("Edison, The Man"), Mickey Rooney ("Young Tom Edison") and Antonia Ricigliano (the mayor of Edison, New Jersey)!
*For rigid bulbs lasting more than four hours, consult an electrician.
Monday, August 23, 2010
Sunday, August 22, 2010
Saturday, August 21, 2010
Friday, August 20, 2010
Thursday, August 19, 2010
Wednesday, August 18, 2010
Tuesday, August 17, 2010
Monday, August 16, 2010
Sunday, August 15, 2010
Saturday, August 14, 2010
Thursday, August 12, 2010
Wednesday, August 11, 2010
Tuesday, August 10, 2010
Monday, August 9, 2010
Sunday, August 8, 2010
Saturday, August 7, 2010
FUSCO TURNS 21
Friday, August 6, 2010
WHINE IN A BOX
Apparently, I've ve been making fun of wine in a box for a long time. This would be bad enough on it's own, but the fact that I have "the ability to influence millions of Americans" (HA!) makes it all the more reprehensible.
SCHOLLE CORPORATION
August 23, 2002
J.C. Duffy, Creator
"The Fusco Brothers" Comic Strip
Dear Mr. Duffy:
I am writing regarding your "The Fusco Brothers" comic strip of August 22 in
which you depict a couple drinking, and disparaging, "Wine in a Box." I
would like to draw the following to your attention:
The bag-in-box concept, invented by Scholle Corporation nearly 50 years ago,
is a unique and technically superior packaging concept that has garnered
many awards and is enjoyed by many millions of people around the world on a
daily basis.
Here in North America, if you drink Coca-Cola dispensed from a soda
fountain, the syrup is likely stored in and dispensed from bag-in-box in a
cabinet nearby. If you dispense milk in a school cafeteria, chances are it
is packed in bag-in-box. If you eat processed tomatoes in any form, those
tomatoes at one time were very likely stored in bag-in-box. And so it goes.
In the U.S., more supermarket wine (by volume) is consumed from a box than
from a bottle. In Australia, more wine overall is consumed from the "wine
cask," as they call it, a packaging concept that has revolutionized how
Australians consume wine. In fact, there are a number of premium wines in
Australia that are quite good and of a higher quality than many bottled
wines. In Europe, bag-in-box wines are among the fastest growing
segments-yes, even wine-snobbish Europeans are recognizing the superiority
of bag-in-box for convenience and for maintaining the quality of the wine
long after it is opened.
It is only in the U.S. that wineries have chosen to limit the use of this
excellent packaging concept to lower quality "jug" wines, and that people
like yourself with the ability to influence millions of Americans choose to
further denigrate the image of the package through the media.. What's a
packaging manufacturer to do?
By the way, if you had personally tried bag-in-box wine, you would know that
it doesn't pour from the corner but dispenses conveniently from a spout at
the bottom of the package. I encourage you to buy a box of Franzia or Peter
Vella brand and experience it for yourself. We at Scholle would be most
grateful.
Cordially,
Roberta J. Morris
Director, Marketing Communications